Your business or company name appears on the front page of your booking page as well as in all your customer-facing emails (e.g. confirmation email, reminder, etc.). You can change your business name anytime after creating your account and it will update everywhere automatically.
Step-by-step guide:
Go to your admin page.
Go to Settings > Profile
Edit the “Business name” field
Once you’re done editing, click on the “Save” button in the upper right corner.